Educating Your Customers to Build Trust & Referrals

Two business people sharing ideas and referrals.

Build trust for consistent referrals by educating your customers with great content. Your customers will gladly refer a resource they trust.  Content marketing can quickly educate your customers while demonstrating your expertise. The side effect of all this education is that you are facilitating referrals from these educated customers. Creating great content that your prospects […]

If You Rely on Customer Referrals, Keep Customer Relationships Engaged

Ask any business owner and they’ll tell you that referrals are the best source for generating new business.  But how does your customer feel if they haven’t heard from you in a long time and now here you are asking for a referral? Being proactive about your customer relationships is not only beneficial for cultivating […]